OREC rising in U.S…. and in California

Sept. 14, 2018- UPDATE on the below update… California’s legislature has now passed Assembly Bill 1918, effectively creating an Office of Sustainable Outdoor Recreation for California, under the state’s Natural Resources Agency. The bill currently sits on Governor Brown’s desk and it is anticipated that he will sign it. This is a watershed moment for…

Kenji on the Outdoor Tradeshow Situation

WHAT IS A TRADE SHOW’S PRIMARY PURPOSE? – Choose the Best Answer – 1. Trade shows exist to facilitate the efficient writing of orders between buyers and sellers.  2. Trade Shows exist to gather the forces of the industry together to discover, innovate, motivate and celebrate. Of course it’s not really an either/or choice (like…

The Doug Walker Diversity Retreat in North Cascades NP

  October has been a whirlwind month for Kenji Consults, starting with the Doug Walker Memorial Retreat in the North Cascades National Park. Assembled were a diverse group of leaders from around the country, representing the conservation, media, industry and land management communities. The North Cascades Institute Environmental Learning Center played host to the group, where…

Where ‘Urban To Outdoor’ meets Chapter 11 bankruptcy

(reposted from my LinkedIn account at the urging of readers…)  I just read back-to-back articles on Quiksilver going Ch. 11 (along with a host of other action-sports industry brands and retailers) and the ‘Urban to Outdoor‘ trend picked up from the Realtree blog (clearly the more ‘bloodsport’ outdoor referenced there). It does seem the Outdoorsy…